Wednesday, March 10th, 2010

relevant website advertising

1

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Key facts and for the Dordogne figures from 1 March 2007

  •  Over 3.1 million tourists
  •  Average length of stay (all accommodation): 10 days
  •  Representing almost 31 million nights’ accommodation 
  •  A direct turnover of at least 980 million euros
  •  Over 6,000 permanent jobs in tourism (6900 in July & Aug.)
  •  Tourism in the Dordogne represents over 31% of the local economy 
       
    More facts and figures.
  •  77% booked part of their vacation online. (airline, ferry, rental car etc)
  •  93% of visitors researched the area online before visiting.
  •  71 % of visitors booked accommodation online
  •  5 years ago, these figures would have all been below 30%, and 10 years ago they would have all been below 3%, however, in 3 year time they will ALL be above 90% 

These figures show that anyone serious about running a business, must make the most from the internet.

There are various excellent and affordable ways to advertise your site and product, depending on what it is you want to advertise, here are some of the advertising methods we specialize in.

  • Link Directories

 There are a lot of benefits that come from submitting a link to your website to a general Web directory, including increased traffic to your website.

By submitting a link to your Website to a general Web directory it allows people to find your Web site. Those who go to that directory looking for information about a particular topic will find the link to your site which will drive up the amount of Website traffic that you get every day. But submitting your Website URL to a general Web directory will also help you get a higher search engine results ranking, which will really help increase the amount of Website traffic that you get.
One of the things that the search engine spiders take into consideration when they are indexing your Website is how many other sites on the Web are linking to your site. When it comes to the Web having links to your page from another page is the best thing that you can have to boost your search engine ranking. To the search engine spiders a link to your page on another page is like a personal recommendation from that page to go visit your Web site.

So when you have a lot of recommendations from other sites in the form of links the search engine spiders will give you a higher search engine results ranking. And the higher up your Web site is on the search engine results pages the more Web site traffic you will get. Studies have shown that people who use a search engine to find information about a topic won’t look past the first page of search engine results. So to get the attention of that person your Web site link needs to be as close to the top of the search engine results page as possible. Listing your Website URL in a general Web directory can give your Web site a great boost in search engine results ranking.

I have the following Dordogne Directories to advertise your Dordogne related site FREE, all you have to do is link back to me.

Remember, Relevant linking is extremely important, all the above Dordogne related directories are FREE!!.. do yourself a favour and list your site.

 

  • Accommodation Rentals

People trying to get their accommodation website listed is by far the largest category in the Dordogne, and because of this it is the most difficult to market and can be very expensive with little or no traffic.

The funny thing is, the larger and more populer the advertising site is, the more it costs and the less traffic it generates, not difficult to see why, when you actually land on one of these sites, and your property is one of 1185 properties listed, and navigating the site is hopeless, the potential customer has to go through too many hurdles to actually make a booking, so the only ones making money here are the big sites overcharging people to add their property.

I have (so far) three sites for owners to list their Dordogne property, and my approach is different, and has proven to work. My Dordogne Accommodation Rental sites are ONLY for Dordogne properties, all the information about the property is clear and simple, the potential customer can find your property on my sites, and with one click be taken to your own website, where hopefully they will make a booking.

My sites are purely targeted for the Dordogne Accommodation market, not France or Europe or the world, just Dordogne. So anyone that lands on my sites, are there because they are looking for accommodation in the Dordogne.

And the best news of all, you can list your property FREE, no commisions, no startup fee, no registration fee. All I request is that your profile is complete and up to date, and a link or banner is added to your site that links back to me. Any site that is not complete, or up to date will be removed.

These are new sites, and Free is Free for everyone, but at some point I will start charging a small fee, but this will never be for properties that are already listed.

I also have packages that allow the owner more options.

For more info take a look at :

  

 

  •  Article Advertising

 Article Advertising can be very effective, and it has been proven to have an 80% higher click thru rate than a standard link.

SEO, or Search Engine Optimization is extremely important for anyone trying to get high rankings on the search engines, and will have to spend a few hours a week optimizing their site. A very import factor with SEO is “Linking”. A lot of people think that the more links they have on their site, or the more pages that link to them the better the results will be, this is far from true, and can actually work against your site. Linking is very important, but you should always stick with relevant links. Even better than just a link is Article Advertising.

I have about 10 high ranked Dordogne related sites that are used for among other things Article Advertising.

A real example of my Article Advertising is :

 Fishing holiday in the Dordogne 
This article appears on the first page # 4 of Google, the first page #1 and # 6 on Yahoo and on the first page # 1, 2 and 9 on Live Search.
{the owners website does not appear at all.}

Another example : 

Painting holiday in the Dordogne 

Google 1st page #2 , Yahoo 1st page # 5,6 and 9 , Live Search 1st page # 3,4 and 7

So as you can see, these Articles have been extremely effective, far more effective than the owners website.

Contact me to have your Article posted on high ranked  Dordogne websites.

 

   

  •  Photo Gallery Advertising

One picture tells a 1000 words, a photo gallery tells a story, and a photo gallery with article is a best seller. Photo Gallery Advertising is very effective, with a very high click thru rate, from a targeted group.
Most people doing a search. will choose to view a gallery over an article, what I have done is add the both, a short article followed by a photo gallery.

An example of Photo Gallery advertising can be seen here :

 Dordogne’s Nicest B&B  Here potential customers can actually read about the B&B, enjoy a gallery and from the same page visit the official website.

Here is another example:

Limeuil, where the Vezere meets the Dordogne   

I have 5 high ranking Dordogne Photo Galleries that are used to promote the Dordogne. If you would like to benefit from this very effective way of getting seen, please contact me with your details.

 

   After Google and Yahoo YouTube is the 3rd most visited site on the net. It is estimated that 13 hours of new videos are uploaded to the site every minute, and more than 350 million video views a day.
Using “Video Broadcasting” websites such as YouTube, Yahoo Video, MySpace TV,  VideoSift and lots more, it is possible to reach a huge audience, and reaching a huge audience with a fantastic video presentation is guaranteed to have a fantastic click through rate.

I can edit  and advertise and promote your buisness on the top 10  Video Broadcasting sites.

 

  •  Video Advertising

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